Who we are

Growing up, my mum was my style icon. She always wore the most beautiful jewellery—modern, bold pieces that never failed to make a statement. These weren’t fine jewellery pieces dripping with diamonds or precious stones, but unique fashion jewellery that carried its own flair. I remember spending hours dressing up in her clothes and adorning myself with her jewellery, playing make-believe and pretending to be just as stylish as she was.

As I got older, I realised how much her jewellery had influenced my personal style. I wanted to incorporate bold, modern pieces into my own wardrobe—jewellery that felt like an extension of my personality. But as I started shopping around, I found that the kind of fashion jewellery I envisioned was either difficult to find, or it didn’t meet my standards. The market was flooded with cheap, flimsy pieces, many of which were mass-produced in China and India with little regard for durability or ethical production. They lacked the quality and craftsmanship I was looking for, and many of them felt poorly made or disposable.

What I longed for was jewellery that could be worn with all my outfits, whether I was dressing up for an event or going about my daily routine. This frustration drove me to create my own collection. I wanted to offer modern, bold jewellery that was not only beautiful but also durable and ethically produced. Each piece  designed to be versatile enough for any occasion, yet bold enough to make a statement. 

I now work alongside my husband who has a technical background. His technical skills and meticulous approach are essential in bringing my bold designs to life. While I focus on the creative aspects, Pan ensures that our pieces are not only visually striking but also crafted with precision and durability.Our collections are produced with care and attention to detail, are nickel free and made from materials that will stand the test of time, without compromising on style or sustainability. 

Our collections are a reflection of those childhood moments I spent dressing up in my mum’s jewellery—a blend of timeless, bold designs with modern, durable craftsmanship that you can wear every day, with every outfit.